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GENERAL MILLS NATIONAL CEREAL DAY

General Mills wanted to raise awareness for their flagship cereal brands for National Cereal Day. So we partnered with artist Christo to make a U.S. map out of 10 different types of cereal. He assembled the piece live at Columbus Circle and the event was covered by national news including Good Morning America, ABC News and AP News.

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All BOJANGLES - LARRY THE CHICKEN ZENWTR TUMI 19 DEGREE MORGAN STANLEY - WHAT DO YOU SEE? TUMI - WOMEN'S COLLECTION JOHN DEERE - RUN WITH US DENNY'S / ATARI THINKPAD BEATBOX TORTURE TEST TUMI - LATITUDE LENOVO - LEGION THE GRAND SLAMS UNBREAKABLE KISS L.L.BEAN - WHEN L.L.BEAN SOCIAL BING SEARCH OVERLOAD SYNDROME BING HOLIDAY CAMPAIGN GE CT SCANNER iAD A GAZILLION REASONS TO LOVE CEREAL GENERAL MILLS NATIONAL CEREAL DAY EVOLVE - AMERICAN MAN DENNY'S THING BURGER DENNY'S DENNY'S IT'S DIFFERENT ON THE MOUNTAIN YOGA TABLET LAUNCH FRYE BOOTS CALIFIA FARMS

BOJANGLES - LARRY THE CHICKEN ZENWTR TUMI 19 DEGREE MORGAN STANLEY - WHAT DO YOU SEE? TUMI - WOMEN'S COLLECTION JOHN DEERE - RUN WITH US DENNY'S / ATARI THINKPAD BEATBOX TORTURE TEST TUMI - LATITUDE LENOVO - LEGION THE GRAND SLAMS UNBREAKABLE KISS L.L.BEAN - WHEN L.L.BEAN SOCIAL BING SEARCH OVERLOAD SYNDROME BING HOLIDAY CAMPAIGN GE CT SCANNER iAD A GAZILLION REASONS TO LOVE CEREAL GENERAL MILLS NATIONAL CEREAL DAY EVOLVE - AMERICAN MAN DENNY'S THING BURGER DENNY'S DENNY'S IT'S DIFFERENT ON THE MOUNTAIN YOGA TABLET LAUNCH FRYE BOOTS CALIFIA FARMS